In Marketing we Trust.
¿how do we see Advertising?
For us, advertising is our secondary tool of work, with no intention of reducing its influence, capacity and impact.
We see it as a secondary tool, because without a good strategic approach, it does not impact as planned.
However, through it we see the world, opportunities for our customers, and the paid way closest to understanding the consumer, and in this way get the impact, the recall and the loyalty of our and potential consumers.
Our definition of Advertising tell us the direction of the actions:
"Advertising today is, among other things, an impact paid by companies, brands, or non-political and religious organizations, in order to create a positive impact on the minds of people, consumers and potential buyers; which is directed in the digital case, personalized, but in most cases is impersonal; as a characteristic of it, it must be clear, promoter of ideas and generator of value to brands ".
Miguel Núñez González.
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